Ruff Communications

Internships at Ruff Communications

About Ruff Communications:

Ruff Communications is a boutique beauty, health and wellness public relations agency. Founded by Jennifer Ruff in 1998, Ruff Communications thrives on creating personal and long-lasting relationships with the media. Clients become family as Jenny is dedicated to the success of each client and building trust over years of collaboration.

See our client roster below.

We are seeking a part-time public relations intern for the spring. The intern will be mentored by project leads on assignments while engaging in media and partnering strategies, communications programs and initiatives surrounding the U.S. market and daily business functions. This position will be heavily focused on beauty/health/wellness-related brands and will involve a variety of duties, which require balancing multiple tasks simultaneously.

Direct Responsibilities:

• Monitor media placements: update media trackers, notify clients about notable placements, archive print placements

• Support the team with research, list-building, trend spotting and identification of pitching opportunities

• Contribute thoughtful ideas, opportunities and press angles; we welcome your perspective!

• Assist with media events including desksides, one-off media appointments and parties

• Manage product shipments and PR samples, ensuring the timely delivery of samples

• Conduct audits of our in-office sample stock

• Support logistics for all mailings, seeding, influencer/press events

• Assist in content creation and posting on Ruff Communications social media platforms

In this role, you will gain real-life professional experience:

• Interface with personnel in the creative services, marketing and sales departments

• Participate in regular touch base meetings with our clients, in addition to other meetings when appropriate

• Manage trackers/weekly reports for traditional media and influencers

• Research and compile information on competitive brand activity and changes to the beauty/health/wellness industries, when requested

• Build and maintain media databases using PR tools like Muck Rack and Cision

• Sharpen professional writing skills including strategies, press releases, media alerts, talking points, and guidelines, amongst others

• Refine design and presentation skills by creating or assisting with Mailchimp-designed press releases/announcements, presentations, etc.

Qualifications:

• Currently enrolled and pursuing a bachelor’s degree in public relations, marketing, communications, or a similarly relevant field

• MUST own a laptop and be able to bring it into the office

• Experience writing strong copy, including pitches and press releases

• Passionate about the beauty, health, and wellness industry

• Savvy in the social media space, particularly with Instagram, TikTok and YouTube

For more information, please reach out to Emily Tindol at Emily@RuffCommunications.com.

CLIENT ROSTER

• Board-certified dermatologist, Dr. Dendy Engelman

• Board-certified plastic surgeon, Dr. Adam Kolker

• Licensed nail technician, Marcela Correa and Medi Pedi NYC

• Celebrity hair colorist Sharon Dorram, and her salon, Sharon Dorram Color at Sally Hershberger

• Cleanical skincare and makeup, Glo Skin Beauty

• Dr. Diamond's METACINE, skincare based on the cult-favorite Diamond InstaFacial®

• Airbrush technology leader, Luminess

• Celebrity-favorite devices + tools, Conture

• Melach 33, luxurious skincare formulated with Dead Sea minerals and desert oils

• Clean, science-backed textured hair care, Curlsmith

• Clean feminine care and sexual wellness brand, LOLA

• Protelicious and Parad'Ice by Protelicious, functional foods that marry wellness and gourmet